HUB24’s performance at the operational level was impressive and came as a result of higher adviser engagement and increased demand from clients. The HUB24 Q2 FY26 market update indicates that the record platform activity, wider distribution, and steady market momentum are the main characteristics of this quarter.
Investors are still closely watching the HUB24 funds under administration as the strongest signal of the platform’s competitiveness among the Australian investment platforms. Total Funds Under Administration reached $152.3 billion at the end of December 2025, marking a 26% increase compared to the previous corresponding period (pcp), and was achieved through effective management coupled with good market conditions.
Platform FUA stood at $127.9 billion, reflecting a growth of 29% compared to pcp, while the FUA for Portfolio, Administration, and Reporting Services reached $24.4 billion, indicating an increase of 11% compared to pcp.
  
HUB24 platform momentum driven by adviser engagement and demand. [HUB24]
How Did HUB24 Funds Under Administration Reach $152.3 Billion?
The record quarterly net inflows to the Platform of $5.6 billion were accompanied by a 2% increase compared to the previous calendar period and a 42% increase without taking large migrations into account. Positive market movements contributed $0.4 billion to the total, which made the overall portfolio values stronger.
Platform FUA for this quarter reached $127.9 billion, an increase of 5%, which indicates stable adviser activity as well as better product penetration of HUB24’s wealth management platform. The Company entered into 34 new distribution agreements during the quarter, thus increasing adviser access throughout the country.
The number of active advisers grew to 5,277, which is an 8% increase on the previous period, indicating steady onboarding momentum. According to the latest Plan for Life data, HUB24 has retained its position as the leading player in the market for net inflows both quarterly and annually for the eighth consecutive quarter.
The Company’s market share rose to 9.3% as of September 30, 2025, up from 7.9% in the same period last year. The platform is now ranked sixth in terms of FUA among the largest ones.
Platform Net Inflows Set New Quarterly Benchmark
In the first half of FY26, the recorded net inflows of the Platform reached $10.7 billion, which was 13% higher than the previous corresponding period, thus confirming a sustainable growth pipeline. The total gross inflows for the quarter ending December reached $9,255m, representing a 14% increase over the previous corresponding quarter and demonstrating the confidence of advisers and the steady allocation of clients.
The exposure to retail markets was constant at 88%, while that to the institutional markets was 12%, thus maintaining the balance for diversifying the portfolio. HUB24 is still in the process of investing in scalable infrastructure, automation, and tools for enhancing the productivity of advisers.
The release of Private Invest in Q4 FY25 has been getting more and more support from wealthy advisers, and now the funds under management are nearly $300 million. All these changes are making the platform stickier and are in line with the long-term client retention strategies.
Platform Average Monthly Flows ($ millions): Stable Inflow Momentum Signals Sustained Adviser Activity. [ASX}
Why Are Advisers Increasing Adoption Across The Platform?
The demand for advisers is getting even stronger as a result of the aforementioned good factors, namely, efficient workflow, wider investment options and accurate client reporting.
The myhub development is very much taking advantage of HUB24 Group’s capabilities in overcoming the productivity issues faced by advice practices and increasing the operational scalability. HUB24 simultaneously keeps on working on the new Innovative Lifetime Retirement Solution with TAL, which is going to be a great addition to the retirement income products for advisers targeting the elderly population.
The mentioned changes ensure even more cross-selling and reliance on the advisers’ platforms. The situation of license demand is still the same, and it is still creating a strong pipeline of clients, both new and existing ones.
Market Leadership Strengthens Competitive Advantage
HUB24 made the largest gains in market share both quarterly and annually among platform providers. $5,580m was the amount of net inflows to the platform for the quarter of December, which showed great consistency with the performance of the previous quarters.
The growth in platform FUA is a clear indication of disciplined execution and also the right investments in technology, which can be expanded in future to support client growth.
PARS FUA reached $24.4 billion with 9,019 accounts, up 4% on pcp, which is a direct result of the diversified service adoption beyond custodial administration. The balanced revenue mix strengthens the Company’s earning power in times of volatile market activity.
Total FUA ($ billions): Steady Quarterly Growth Reflects Platform Scale and Investor Confidence. [ASX}
What Does The Data Reveal About Platform Sustainability?
The statistics provided by the platform invariably point to a steady growth trend quarter after quarter in FUA, flows, and the number of advisers involved. The total amount of FUA rose from $146,461m in September 2025 to $152,301m in December 2025.
During the same time, Platform FUA grew from $121,967m to $127,915m. Such figures not only affirm the hope for the stability of recurring revenue but also highlight the growth potential of the HUB24 wealth management platform.
The Company’s unceasing focus on innovation has resulted in the development of a very powerful platform that is able to meet the present and future needs of both advisers and clients.
Outlook Remains Positive For FY26 Growth
The HUB24 market update for the second quarter of fiscal year 2026 shows considerable inflow momentum, increased penetration of advisers and stable market leadership.
The Company’s further investments in retirement solutions, digital productivity tools, and high-net-worth offerings should lead to an increase in HUB24 funds under administration. The investors are still monitoring the trends related to adviser growth, inflow sustainability, and the technology scalability in the platform ecosystem.
Also Read: Mirrabooka Investments 1H2026 Results Show Profit Growth Despite Challenging Market Conditions
FAQs
Q1: What drove record platform inflows during Q2 FY26?
A1: Record platform net inflows of $5.6 billion were driven by adviser onboarding, new distribution agreements, and strong client demand across diversified portfolios.
Q2: How large are HUB24 funds under administration currently?
A2: Total Funds Under Administration reached $152.3 billion as at 31 December 2025, with Platform FUA at $127.9 billion and PARS FUA at $24.4 billion.
Q3: Why is adviser growth important for platform performance?
A3: Adviser growth expands distribution capacity, increases client inflows, and strengthens long-term platform revenue sustainability.
Q4: What initiatives support future platform growth?
A4: Development of IRIS with TAL, rollout of myhub productivity tools, and expansion of Private Invest support scalable adviser and client growth.
